About The Author

Beth Meiklejohn, Owner of TwoRoads Strategy, is an experienced marketing consultant, content strategist, and content writer who has represented smart, savvy organizations across a wide array of industries for over 15 years. She’s supported organizations of all sizes, including nonprofits, small and mid-sized businesses, multinational corporations, and individual influencers at all levels, helping them develop marketing strategies, craft content, and share their story.